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Archive for the 'Advertising' Category

September 5, 2008. by mc

OVERVIEW:
This role will provide thought-leadership in measurement and analysis for digital marketing. He/She will also identify new ideas and opportunities for analytic projects.

DUTIES:

  • Perform marketing campaign and investment analysis for all Online advertising, and website related activities
  • Analyze data from online marketing campaigns: user response, web site conversions, feature usage, attrition rates
  • Conduct in-depth analysis of larger campaigns
  • Deliver online customer analyses, such as: Customer Segmentation, Retention Analysis, Lifetime Value Analysis,

Advertising Research, Brand Research, Site Utilization

  • Define and implement routine reports (weekly / monthly) for marketing campaigns
  • Provide detailed monthly and quarterly results overviews to management
  • Participate and support in delivering results and presentations to clients
  • Provide recommendations on improvement of marketing efficiencies and effectiveness
  • Stay abreast of current trends and best practices in marketing analysis and tools/techniques

SKILLS & REQUIREMENTS:

  • Minimum 3+ years of experience providing relevant marketing analysis
  • Proficiency using site reporting/analytic tools such as Omniture, DFA, Webtrends, Visual Science, Coremetrics, WebSideStory, etc
  • Strong proficiency in Microsoft Word, PowerPoint and Excel
  • Strong written & verbal communication skills
  • Strong internal client service skills

ATTRIBUTES:

  • Able to work in fast paced environment where flexibility is key and directions can change frequently.
  • Extreme attention to details and outstanding organizational skills
  • Self starter, highly motivated to excel w/minimal supervision

Online application available, click here.

Filed under: Advertising, Marketing, New Jersey.

September 4, 2008. by NYJJB Admin

Job Function:
Write advertising copy for print, broadcast, video, and interactive media

Job Responsibilities:

  • Work together with art, copy and account staff to provide creative, strategically sound solutions for client, in-house and new business needs
  • Work with senior writing staff to develop conceptual abilities
  • Submit complete, fully referenced and annotated manuscripts consistent with clients’ style guide, with minimal supervision
  • Initiate data searches and maintain reference files.
  • Participate in client meetings
  • Work closely with the editorial and traffic departments to ensure that projects are completed according to deadlines
  • Present work in an organized and interesting manner

Reporting Structure:

Reports to: Senior Copywriter, Copy Supervisor

Qualifications:

  • 2-4 years of agency or other commercial writing experience
  • BA or BS degree
  • Proven creative ability
  • Strong communication skills

Filed under: Advertising, NYC, Trellis Associates.

August 14, 2008. by Fairy

Senior Account Supervisor/Associate Vice President

Department: Corporate -Public Affairs

Key Responsibilities:

Serve as senior contact for clients, demonstrating in-depth knowledge of clients’ business and provide specialized expertise; will be instrumental in developing strategy for implementing successful client programs and will focus on garnering new business. SAS/AVP will continually foster client-agency relationship to build trust and become a valuable resources and counselor to clients. Manage and delegate responsibilities of daily workflow of all accounts while driving consistent media results; Take a leadership role in new business proposal development and presentations; work with account teams to build incremental business.

Qualifications:
Must have excellent contacts within the political and public affairs arena; Must be well-versed in Israeli-American politics as well as Jewish/Christian studies; B.A./ B.S. in Public Relations, Political Science or related field; At least 6 years of PR agency experience; Strong verbal, written, and interpersonal skills; Proven Client Relations and Supervisory Skills; Creative and energetic personality; Detail-oriented and ability to work in a fast paced environment; Ability to secure media placements and generate hits in addition to being able to develop the pitching strategy is extremely important. Background in Politics, Public Affairs, Non-Profit, and Jewish/Middle Eastern Studies is a must.

Please e-mail resumes and salary requirements using apply online link.

Online application available, click here.

Filed under: Advertising, Job Categories, Job Locations, Marketing, NYC, Public Relations.

August 4, 2008. by lhiam1

Ameinu, The national progressive Zionist organization, is looking for a social media marketing intern, to begin ASAP. The organization provides a variety of programs and advocacy activities to a changing American Jewish community. Cutting across regions and ages, Ameinu presents a pro-peace pro-Israel voice evn as other voices grow more strident.

POSITION SUMMARY

Reporting directly to the executive staff this position will offer the intern a terrific opportunity to help develop marketing and branding efforts for Ameinu. While the position will include involvement oin all areas of outreach and marketing there will be concentration on messaging online in areas like Wikipedia and social media (Facebook, MySpace and YouTube). For a student pursuing a career in marketing and related fields this is an excellent chance to work with others in creating complete cutting edge marketing plans. The intern will also participate in meetings and events with other organizations, politicians and luminaries from Israel and America.

INTERN RESPONSIBILITIES

  • Interface with Ameinu staff, boardmembers and volunteer activists to expand and implement a social media outreach and programming plan.
  • Ongoing management of effort, including hands-on involvement with Ameinu presence and input with Wikipedia, YouTube, MySpace, Facebook, websites and blogs.
  • Assist with the mechanics of standard marketing support duties.

Hours of Work - Flexible schedule; internship schedule can be designed around school commitments

APPLICATION INSTRUCTIONS

If interested in applying please send resume with cover letter to:

email  or fax at 212-675-7685

Online application available, click here.

Filed under: Advertising, Computer, Information Technology, Internet, Internship, Just Listed, NYC, New Media, Non-Profit, Public Relations.

May 9, 2008. by mliebert

Terrific opportunity to work for a dynamic company in New York! Blue Cherry Media Group, located in Brooklyn, is seeking a Junior Accounts Manager to support our growing team. This is an entry level position and a great way to break into a new growing industry.

Candidate must be detail oriented, have excellent communication skills, excellent analytical skills and be able to work under pressure. Candidate should also be computer-savvy and proficient with Microsoft Excel (I.E. must be able to create spreadsheets and work with formulas without training). Knowledge of online media marketing or graphic design abilities are a plus.

Duties will include:

  • Daily correspondence with clients via phone and e-mail
  • Assisting with managing and monitoring client comparison shop engine performance
  • Assisting with creating and evaluating daily client performance reports
  • Assisting with managing Affiliate contacts and programs
  • Assisting with various administrative projects as needed

This is a great opportunity if you are looking for growth! We are a small company that’s growing very quickly. You can find out more information about our company at http://www.BlueCherryGroup.com.
Please email resumes to jobs@BlueCherryGroup.com with the subject line “Junior Accounts Manager”.

Qualified Applicants Only!

Filed under: Administrative, Advertising, Brooklyn, Full Time, Graphic Design, Internet, Marketing, New Media, Office Work, Technology.